Further proof that although the novelty is super high to open your own shop and create a place where people can enjoy there life, there is NO money in it. Sadly, it’s a lesson I had to learn… twice. (Taken from Ramit Sethi’s I Will teach You to Be Rich Blog)

8 Stupid Frat-Boy Business Ideas
Coffee shops / restaurants. Although few college students actually open coffee shops, many of the people who do are suffering from the same stupid frat-boy business syndrome. It goes something like this: “Oh, a coffee shop! How cute! We can make a cute little place where people come and drink espresso every day!” I would be more than a little hesitant to invest in a business based on cutey feelings–especially one with high fixed costs, labor costs, and customers who (1) won’t switch from their regular place and (2) if they do, they’ll sit at a table the entire day. Also, see one man’s story of how opening a coffee shop ruined his life. Basically, this coffee example consists of any business idea that centers around a romantic idea (independent bookstore, bed and breakfast, etc).

Click on the link above to read about Micheal Idov’s hilarious story of coffeeshop blunders will destroy.